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June 15-17 2021
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Putting the Customer Back in Commerce

Integrated omnichannel automation

Simplifies cross-channel execution and streamlines marketing operations to optimize the entire
customer experience – not just individual channels.

Automation highlights

Automation 1to1 Personalized Marketing In Real Time 2

1:1 personalized marketing in realtime

Drive conversions with 1:1 personalized messages delivered at the right moment to all of your customers, through any channel. Target individual customers in realtime using contextual data without relying on your IT department.

Leverage and process data in real time, empowering your marketing team to switch from targeting segments to targeting individual customers.

Thomas Allendoerfer

Thomas Allendoerfer

Product Manager

Tipico Logo

“The Emarsys Interactions offers Tipico a platform that matches the customer-centric nature of our sports betting business. We can leverage its architecture and intuitive user interface to achieve a fast time-to-market, with personalized customer journeys across all integrated communication channels in Emarsys. Being able to use real-time event data in combination with historical data points to calibrate our decision making in customer journeys is of great benefit to us. This allows the operational teams to react quickly to results and to set up A/B tests with ease. At the end of the day, it brings us a big step closer to target our customers at the right time and on the right channel in a highly segmented approach.”

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